Item Tag: gloss

Introducing Redken’s latest innovation in hair color, Shades EQ Bonder Inside, an all-in-one toner + bonder designed to strengthen sensitized hair in a single step.Did you know that even after a lightening or highlighting service, there remains residual alkalinity on the hair? This residual alkalinity can lead to hair damage and weakened disulfide bonds for up to 14 days post-treatment.That’s where the Shades EQ Bonder Inside formula comes to the rescue, offering a comprehensive solution to strengthen sensitized hair. This unique formula combines a built-in bonder with the power of Citric Acid and Taurine. Together, they work to reinforce the hair’s bonds, while minimizing damage and alkalinity resulting from lightening services. Additionally, the formula helps to even out porosity and pH levels, ensuring optimal color results, shine, and overall hair condition. You can expect the remarkable Shades EQ Gloss results you know and love, now with added strength!By incorporating Shades EQ Bonder Inside in conjunction with Flash Lift Bonder Inside and Acidic Bonding Concentrate, you can experience a remarkable 77% reduction in hair breakage. Embrace the power of this innovative system for healthier, more resilient hair.